Our old friend and colleague BG, send a couple of new styles from IVI’s spring collection down for us slide on to our faces. IVI Eyewear are not your mass-produced-cookie-cutter, sweat shop-manufactured, consumer fodder; they are created by craftsmen utilizing old-world skills passed down from earlier generations. Quite simply it’s is about quality.
According to the brand, they exist at a crossroads between art and industry. From the handmade, labor-intensive frames, to the Ziess lenses, these are premium pieces of work. Ziess is a German company that was founded in 1846 and has created the standard in the optics industry. These these are the best lenses money can buy.
Picking up a pair you instantly feel the quality, the sculptural acetate, the aluminum temples, the five-barrel hinges all scream superior craftsmanship.
Below are a few images we shot of the Sepulveda and the Beverly. Have a gander and then make your way over to see the entire collection at IVIVision.com.
Their Spring 2013 collection is available for purchase now online.
The Sepulveda
The Sepulveda
The Sepulveda
The Beverly
The Beverly
The Beverly